Podcast Video Can Increase Your Visitor Customer Conversion Rate.
Podcast video is your way to making truly insane profits. If you've been trying to figure out the latest online buzz you need to learn more and learn it fast!
If you have heard about "Pod Casting" and wondered what all the buzz is about, you are one step ahead of many online marketers.
Many people don't know much about Podcasting, but they have at least heard of it. I want to take my 30 years of broadcasting experience to expand on this new medium and help Internet marketers use their innate talent to Podcast to their customers (audience).
Unlike Invasion of the Body Snatchers, the popular 50's sci-fi flick, this is one invasion that shouldn't frighten you. Getting bitten by the pod casting bug will harmlessly catapult you into the online stratosphere if you are willing to make the leap!
If you listen very carefully I'll tell you how you can podcast your way into making truly insane profits, whether you are just beginning your online business or are a seasoned veteran who wants to catapult your business to the next level.
It is now easier than ever to set up your podcast from your living room and deliver your message to the World. Podcasts are simply recorded audio programs that people can download from the Internet and hear on their computers or MP3 players.
Podcast Video Is Your Way To Making Truly Insane Profits.
What Is Podcast Video?
According to Wikipedia, a podcast is simply a web feed of audio files that is placed on the Internet for anyone to download.
The subjects available for you to podcast are infinite. Anything that your heart desires, from your love of collecting stamps to the difficulties you've personally experienced in fighting a disease or other health issue.
Now, you can drop that term into any search engine and find out HOW to set up a podcast, although there is some information in our guide that gives a brief explanation.
What we hope to teach you isn't how but WHY you should add podcasting to your marketing arsenal. Why?
You Can Have Very High Visitor To Customer Conversion Rate
Does It Works?
As of this writing, if you run a Google search on the term podcast you will receive 80,400,000 results for the term podcast. Sure, some of those are duplicates but that's a pretty substantial number. If there's that much interest, you definitely need to consider putting it to use in your sales efforts.
Some marketers hear the words, run a search and quickly decide that they could never use it for themselves.
One online marketer reports tested results of an increase every time she runs a podcast. When she halts it, and no one is listening, sales fall back. Start it up again and her sales increase. And, she reports a higher than average conversion rate!
Podcasting does increase visitors to your site AND has a very high visitor to customer conversion rate.
Can You Do It?
Yes! You Can! Anyone can do it!
All you need to tap this sales tool is a computer a microphone and a little bit of good old-fashioned know-how. If you are reading this, you probably have the first and may even have a microphone built right in to your computer but what about the know-how?
The good news is that we have the best source on the Internet for learning pod casting. The Wonderful World of Podcasting is a definite must have to introduce you to podcasting.
Even better news is who better to teach you broadcasting than a 30 year veteran of the broadcasting industry?
Victor Pryles is a highly successful broadcast professional and author. There's a good possibility you may have heard him while turned in to any one of hundreds of radio stations in major metropolitan cities.
He shares long-held broadcast industry secrets including those he acquired as an on-air personality as well as unsurpassed tips from years of broadcast marketing and sales.
The Wonderful World Of Podcasting. Here Is Just Some Of The Information You Will Find Inside.
The Podcasters' Equipment
You don't need expensive equipment to create your first podcast. You can use a simple $10 microphone, or the mike that came with your computer.
Content Is King
Content is what fills your podcast and makes it interesting to listeners. It must be strong, unique and offer information that is rich in discovery.
Your Delivery
In this world, time is money. Major ad agencies don't book recording sessions cheaply. Add the cost of a highly skilled engineer to record the session, at least one - but sometimes two producers, a copywriter and the voice talent - and you've got a hefty investment in a single 30 second commercial announcement.
Podcast Formats
Almost all media use certain "formats" to present their material. Each station within that genre also has a unique format that differentiates it from its competitors, from which they present their programming.
Making Money With Your Podcast
The voice is a human instrument. It denotes warmth, personality, and feeling. These things can't be generated with just the written word. So now, you can take your listener into your world of excitement and possibility as you speak directly from the heart to them.
The Podcast Business Model
To develop a highly effective business podcast, the first and most important factor is targeting; a plan must be developed that identifies your ideal customer. Podcasting is a medium that offers unparalleled access to niche markets, based upon consumers accessing content on-demand to their specific tastes.
Marketing Podcasts
Podcasting has significant business marketing potential. If the business' podcast strategy and online visibility plan is properly executed; podcasting has the potential to be a marketing tool that delivers great marketing results.
The Wonderful World Of Podcasts
As you discover new ways to monetize your podcasts and achieve your dream of a healthy income from your creative work and, as you produce your own transmissions, remember that this form of communication is very new.
Making Money With Your Podcast
Podcasts are an ideal vehicle for Internet marketers and can be gainfully used in many different commercial arenas, as we will discover.
The wonderful thing about your voice and the chance to contact your client base, is that they will feel an instant camaraderie with you, and be more open to your sales presentation than they would if they were exposed only to your written words.
Just as people listen to the radio or MP3 player in their cars, while jogging, walking the dog or commuting, they can easily take your podcast with them. They aren't stuck at a computer terminal. If you take advantage of this portable feature, you'll find there are many opportunities that await you in this field.
For instance, when Kim Maffin learned that she had multiple sclerosis about a year ago, she decided to use this new technology to reach out to others coping with the disease.
She started making podcasts right from her home in British Columbia. She spoke frankly and with passion into a microphone connected to her computer, and then posted her thoughts on the Internet.
Since then, thousands of people have listened to that first podcast and many others which she created about her disease and related issues. She even started interviewing others as part of her program.
Ms. Maffin is just one example of the growing number of people creating their own podcasts. Listeners find these programs by searching Google by topic;. for example, by using Google, Yahoo or iTunes via a podcast directory.
You'll find podcasts about family reunions, walking tours of a neighborhood, comic routines of a stay-at-home dad, discussions of favorite movies and books, and personal explorations of thousands of different topics.
Put Podcasting To Work In Your Business
You just have to experience The Wonderful World of Podcasting in order to really understand what you have a hold on here.
In this book, we'll help you to zero in on your topic, and then cover ways to flesh out that area of expertise and help you to create podcasts that shine and offer really exciting content that will draw an audience.
We'll discover how to produce your audio and the many ways to present it. You'll learn how to develop a 'presence' on your recordings and use your new-found abilities to really touch an audience.
The use of podcasts by marketers is a large part of this book. If you have an Internet business, you will learn how to use podcasts to get your sales message across in a convincing manner that results in many more sales.
Together, we'll discover that your voice is the vehicle that gets your message across in a much more dynamic and useful way than the mere written word can. People are more susceptible and open to your message, because they are using their sense of hearing which, you will learn, is a powerful, direct approach to the brain.
If you have ever wondered about how to put podcasting to work in your business, you owe it to yourself to grab a copy of The Wonderful World of Podcasting!
Don't get left behind just because you think you have to be a communications expert to put podcasting to work for your business.
Only $ 5.68
